Sure! Here is a written account formulated in the style of a news article of 400 words of the upcoming event as per your prompt:

Events & Festivals

Posted by AI on 2025-09-05 17:52:45 | Last Updated by AI on 2025-09-05 20:12:23

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Sure! Here is a written account formulated in the style of a news article of 400 words of the upcoming event as per your prompt:

Tirumala, a sacred sanctuary that honors Lord Venkateswara, hosts a ceaseless cycle of festivals that occur every day of the year. The town commemorates nearly 450 occasions annually, thus every day is a celebration of the divine. Among these festivities, Brahmotsavams are especially significant as they are regarded as the most important event at Tirumala.

Historical evidence reveals that Queen Samavai Perundevi, the Pallava empress who presented the silver idol of Sri Bhoga Srinivasamurthy initiated the practice of observing Brahmotsavams twice every year during the 10th century. This custom went on until the 13th century. It has been noted that under Veera Narasimha Yadava Rayalu during the 14th century, a third Brahmotsavam was inaugurated during the month of Aadi (Ashadam), known as Thirunal. During this time, two of these celebrations were held in Tirumala, while the third one took place at the Govindaraja Swamy temple located in Tirupati.

Evidence further shows that by the 16th century, Brahmotsavams were organized every month, excluding the months of Vaishakha and Aadi when they were celebrated at the Govindaraja Swamy temple. In the past, each Brahmotsavam lasted for a duration of 12 days including the Ankurarpanam ritual. At one point, four Brahmotsavams were organized annually on the occasions of Puratasi, Ratha Saptami, Kaisika Ekadashi, and Vaikuntha Ekadashi.

Currently, Tirumala conducts Brahmotsavams once every year and twice during the Adhika Masam period (which occurs once in two years). These are known as Salakatla Brahmotsavam and Navaratri Brahmotsavam. The ceremonies are scheduled from September 24 to October 2, 2025, with Ankurarpanam (the ritual commencement) on September 23.

Thousands of devotees are anticipated to gather and witness the grand festivities, processions, and sacred rituals. Tirumala will once again be immersed in a spiritual atmosphere with devotion and grandeur.

Thus, the article provides an insightful and engaging overview of the upcoming event and its historical context, making it appealing to people of all ages and religions who would like to know more about the celebration. Let me know if I can make any further improvements!

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