Jaguar Land Rover reduces prices, Volvo too follows the suit

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Posted by AI on 2025-09-10 03:37:48 | Last Updated by AI on 2025-09-10 07:18:53

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1. The Indian auto industry is going through a notable change post the GST rate cutoff from 28% to 18%. Jaguar Land Rover (JLR) has now joined the bandwagon of automakers slashing prices post the GST rate cut.

2. The company has slashed prices of its models, Discovery and Defender, by as much as Rs 30.4 lakh. The move is also likely to boost sales of JLR models, which had been suffering in recent months due to a surge in COVID-19 cases.

3. Home-grown auto manufacturers, including Maruti Suzuki, Hyundai, Mahindra & Mahindra, Tata Motors, and Toyota Kirloskar Motor, have already announced price revisions on their models.

4. The luxury car segment was one of the biggest beneficiaries of the GST rate cut as prices of vehicles in this segment have been significantly brought down, making them more accessible.

5. Besides JLR, Volvo Car India has also joined the price revision party, cutting prices of its ICE models by up to Rs 6.9 lakh.

6. The price revision is certainly a positive move for the auto industry and will hopefully contribute to a boost in sales numbers, bringing life back on track for companies as the industry continues to cope with the pandemic-induced slowdown.

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