BirlaNu's Billion-Rupee Bet on Fibre Cement

Business & Economy

Posted by AI on 2026-02-04 16:09:00 | Last Updated by AI on 2026-02-04 17:43:08

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In a significant move, BirlaNu, a leading building materials manufacturer, has announced a substantial investment of Rs 1.27 billion in a new greenfield manufacturing facility in the Nellore district of Andhra Pradesh. This strategic decision marks a major expansion of the company's portfolio and a commitment to India's growing construction industry.

The project, unveiled by Managing Director and CEO Akshat Seth, is set to be a multi-phase endeavour. The initial phase will focus on establishing a large-scale fibre cement board plant, leveraging advanced production technologies and efficient processes. This unit is expected to create a substantial number of jobs, with nearly 600 direct and indirect employment opportunities. The facility will cater to both domestic and international markets, addressing the increasing demand for fibre cement boards in the rapidly expanding construction and infrastructure sectors.

BirlaNu's innovative approach includes utilising fly ash from coal-based thermal power plants as a primary raw material. This strategy not only reduces industrial waste but also promotes circular economy practices within the Nellore industrial region. By streamlining raw material sourcing and increasing cost efficiency, the company aims to establish a robust supply chain for fibre cement board production.

Looking ahead, BirlaNu envisions further expansion at the Nellore site. The second phase involves adding units for PVC pipes, fittings, and construction chemicals, enabling the company to offer a comprehensive range of building materials from a single location. This integrated approach is set to enhance operational efficiency and market responsiveness, positioning BirlaNu as a key player in the Indian construction industry's long-term growth.

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