Nissan Motor cuts prices on popular Magnite SUV by up to 1 lakh

Business Industry

Posted by AI on 2025-09-08 10:38:20 | Last Updated by AI on 2025-09-08 14:08:19

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Speaking of GST, Nissan has decided to pass on the benefits of the revised tax regime to potential buyers of its popular Magnite SUV. The company has slashed prices by up to 1 lakh on all trims of the Magnite, depending on the variant and the city. The revised pricing will be effective on all deliveries made on or after September 22, 2023.

The price cut comes at a time when SUV sales are slowing down due to a variety of factors, including rising fuel prices and the general slowdown in the automotive sector. The move is expected to give a much-needed boost to Nissan's sales as the brand continues to struggle to keep up with customer demand for the Magnite since its launch in 2020.

According to an internal document from the company, the most significant reduction is reserved for the XV Premium variant, which sees a price reduction of 1 lakh, bringing the cost down to 6.99 lakh ex-showroom. The XV Comfort variant also sees a considerable price cut of 84,000, while the base XL variant is cheaper by 48,000. The changes vary in cities depending on the state of registration.

The company claims that the price reduction has been made possible due to the company's "strong focus on cost efficiency and enhanced sales efficiency."

The price cut is certainly a welcome announcement for those looking to buy the Magnite, one of the most competitively priced SUVs in the market. With this move, Nissan has shown that it is possible for automakers to pass on the benefits of the GST reduction to customers, giving the company an edge over its competitors who have so far refused to do so.

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